T-Mobile customers are getting a nice holiday present from the carrier-a coupon good for a 50% discount on an accessory purchased at a T-Mobile store. Starting today, fans of the carrier on Facebook can pick up the coupon in their news feed and the coupon will also be posted on the carrier's Facebook wall. The Facebook coupon expires on July 31st 2011.
Additionally, 14 million T-Mobile customers will receive an insert with their latest invoice mailed July 1st, also offering 50% off an accessory purchase. This coupon can also be obtained through a customer's SCOOP email and expires August 31st 2011. While the Facebook offer is good only in T-Mobile owned stores, the coupon that comes with the invoice or obtained from SCOOP email can be used at T-Mobile retail and branded stores. Each coupon is good for one accessory purchase only.
The information came from a leaked photo of a T-Mobile Field Sales News Update. The Update says that the idea behind launching the coupons is to increase traffic into the stores by as many as 140,000 potential customers, each one a target for a T-Mobile salesman to sell or cross-sell to. One bad news for T-Mobile reps was mentioned in the Update; because the 50% discount requires a price override, no commissions will be paid out from this promotion. It sounds like a bummer if you're a salesman for the nation's fourth largest carrier. But don't worry. T-Mobile says that this promotion is a great way for reps to build relationships with potential customers for future sales.
Besides the lack of immediate commission dollars for T-Mobile salesmen with this promotion, reps using the discount for their own purchase will have the 50% applied to the sticker price of an accessory, not the employee discount price. Sounds like someone is trying to get his house in order before the new homeowner moves in.
source: TmoNews
This News Update leaks out the information behind T-Mobile's 50% off accessory coupon |